Article |
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Article name |
Implementation of Suggestive-Magical Function of the Language in the Texts of Exorcism (Incantation) and Advertisement |
Authors |
Butilskaya L.V. Candidate of Philosophy, larissa76@list.ru |
Bibliographic description |
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Section |
Scientific Research |
UDK |
УДК 008 + 398 |
DOI |
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Article type |
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Annotation |
In the article the specific character of suggestive-magical function of the language used
in texts of exorcism (incantation) and advertisement is considered. The essence of the given
function consists of the fact that suggestive influence on subconsciousness of a person is
carried out. Both in the texts of exorcism (incantation) and in the texts of advertisement it
is possible to see language means and methods used with the aim of such influence. The
analysis of specificity of the given methods enables us to draw a conclusion on similarity
of these two genres.
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Key words |
suggestive-magical function of language, exorcism, advertisement, language
techniques. |
Article information |
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References |
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Full article | Implementation of Suggestive-Magical Function of the Language in the Texts of Exorcism (Incantation) and Advertisement |