Article |
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Article name |
Journalism in Training Specialists in Public Relations |
Authors |
Melnik G.S.Doctor of Political Sciences, professor melnik-spb@mail.ru |
Bibliographic description |
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Section |
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DOI |
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UDK |
УДК 070 |
Article type |
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Annotation |
The article deals with the problems of teaching public relations students some
techniques and skills of journalistic creativity, learning the principles of journalistic
profession. A specialist in Public Relations, in addition to communication skills,
must have literary and artistic inclinations, developed imaginative thinking and employ
a system of figurative-expressive means of journalism.
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Key words |
media text, journalistic product, specialist in Public Relations, media,
genres. |
Article information |
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References |
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Full article | Journalism in Training Specialists in Public Relations |